What is a target market?
Practice Questions
Q1
What is a target market?
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The entire market for a product
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A specific group of consumers a business aims to reach
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The competitors in the market
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The suppliers of the product
Questions & Step-by-Step Solutions
What is a target market?
- Step 1: Understand that a business creates products or services.
- Step 2: Recognize that not everyone will want to buy these products or services.
- Step 3: Identify a specific group of people who are most likely to be interested in what the business offers.
- Step 4: This specific group of people is called the 'target market.'
- Step 5: The target market helps the business focus its marketing efforts to reach the right customers.
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